Percepted has been Made in NYC’s brand and interactive agency for 7 plus years as the buy locally made movement has continued to take hold. The branding goals included capturing the excitement of local manufacturing and local products made in New York City. The look and feel was… More

Aeroflow Healthcare asked Percepted to develop a new brand identity to help reinforce a customer-focused positioning and to convey the brands promise to provide best in class healthcare products for all the stages of life. The branding work featured an updated logo and a new tag line “Live… More

Auriemma Consulting Group (ACG) is a leading consulting firm specializing in the consumer payments and lending industry. For their new marketing website we provided web design and development including site architecture and branding elements.

Logo design for Bend in The Road Productions, a television and movie company formed by Diane English, the creator of Murphy Brown.

FreshDirect was launching its pioneering online grocery service in New York City. It was a business idea often talked about, but no one had yet succeeded at. Part of the effort included designing a brand identity that would help establish what would become the first successful online grocer…. More

The Nasdaq Stock Market’s logo and corporate identity was designed to help foster the public’s understanding and involvement with financial markets, and to promote the Nasdaq market to its constituents.

Par needed to expand their brand identity to include the company’s four divisions – PAR Plumbing, PAR Mechanical, PAR Fire Protection and PAR Green Solutions. We set out to create individual but related identities for each of these entities.

Working with the Anheuser-Busch InBev’s Global Innovation team, Percepted designed beverage concept packaging as well as presentation design and infographics for executive strategy meetings. New Beverage Concepts Product concepts were designed for a series of new beverages showing full brand extensions from specialty beers and flavored liquors to energy drinks. Presentation Design For… More

PaymentWorks looks to Percepted to be its design partner for its SaaS offering. Helping Define a Niche in the Payments Space PaymentWorks streamlines the invoice and payment process for large to mid-size companies. It is a turnkey vendor portal with “social-esque” features that make it easy for companies to connect and securely exchange important financial information…. More

PaymentWorks looks to Percepted to be its design partner for its SaaS offering. Helping define a niche in the payments space PaymentWorks streamlines the invoice and payment process for large to mid-size companies. It is a turnkey vendor portal with “social-esque” features that make it easy for companies to connect and securely exchange important financial… More

With a growing business, Uni-Data & Communications turns to Percepted to create the logo and brand identity for their Skyline cloud services division.

Market data graphics used in the delivery of real-time data became a large feature of Nasdaq’s overall identity. A major part of the branding effort was designing the Nasdaq MarketSite, a large-screen public display of real-time financial market data. It is located in Times Square and is used by… More