Percepted is a New York based design company specializing in brand identity.

Aeroflow Healthcare Identity Design

Aeroflow Healthcare asked Percepted to develop a new brand identity to help reinforce a customer-focused positioning and to convey the brands promise to provide best in class healthcare products for all the stages of life. The branding work featured an updated logo and a new tag line “Live… More

The Nasdaq Identity

The Nasdaq Stock Markets’s corporate identity was designed to help foster the public’s understanding and involvement with financial markets, and to promote the Nasdaq market to its constituents. Market data graphics used in the delivery of real-time data became a large feature of the overall identity. Sales literature… More

Designs for AB InBev Global Innovation

Working with the Anheuser-Busch InBev’s Global Innovation team, Percepted designed beverage concept packaging as well as presentation design and infographics for executive strategy meetings. New Beverage Concepts Product concepts were designed for a series of new beverages showing full brand extensions from specialty beers and flavored liquors to energy drinks. Presentation Design For… More

The PaymentWorks Identity

PaymentWorks looks to Percepted to be its design partner for its SaaS offering. Helping Define a Niche in the Payments Space PaymentWorks streamlines the invoice and payment process for large to mid-size companies. It is a turnkey vendor portal with “social-esque” features that make it easy for companies to connect and securely exchange important financial information…. More